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Search Engine Optimisation

Your website will only produce results if enough people visit it. If you develop your website but fail to promote it properly, you will not get the results you expected.

Search engines are one of the primary ways that Internet users find web sites: up to 90% of site visits originate from a search engine. That's why a web site with a good search engine listing may see a dramatic increase in traffic. Everyone wants that good listing. Unfortunately, many web sites appear poorly in search engine rankings or may not be listed at all because they fail to consider how search engines work.

Knowledge of search engine optimization can help many of these sites. Search engine optimization means ensuring that your web pages are accessible to search engines and focused in ways that help improve the chances they will be found.

An advanced solution to improve the ranking of a website with search engines is to design doorway pages. A doorway page is a specially tailored page that indexes a specific keyword. In order to get optimal results there should be several doorway pages, one for each main keyword or key phrase related to your organisation.

Then these doorway pages should be submitted to search engines on a regular basis, to ensure that they are are referenced. Fine tuning is vital as if you over submit your site, it will get listed by search engines, and search engines keep changing their rules.

Through the various SEO technique that we use, our clients have achieved a top 10 position on most of their keywords (often a top 3 position).

About Search Engines